Walgreens Takes Cheap Beer to a Whole New Level.

$.50/can. That's about as good as it gets. These are better than Sunday afternoon turkey shoot prices. $6.00 for a 12-pack... that likely packs a hangover you won't want to wake up from. I can't wait to give this swill a whirl. Look for it at your next frat party. It's called Big Flats, and they call it a "premium brew." But I guess you can put the word "premium" on anything.

It kindof reminds me of Icehouse.

 

Here's what the Chicago Tribune says about it:

Walgreen Co. isn't just selling alcohol again. They're also making it.

The Deerfield-based drugstore chain has quietly rolled out a private-label brew called Big Flats 1901, which is in more than 4,600 of the chain's 7,655 U.S. locations. Walgreens has been stocking Chicago-area stores as alcohol licenses are approved.

If the name isn't enough to tempt you, the price might be: about 50 cents per can. Prices will vary by market, and the beer will be available in states where private-label alcohol is legal.

"In this tough economy, consumers are looking for value and ways to make their money go (further)," a Walgreens spokesman said in an e-mail. "Big Flats 1901 offers our customers a premium lager at a great price."

Big Flats is made by Novato, Calif.-based Winery Exchange, which also provides private-label alcohol for chains like Costco Wholesale and Trader Joe's.

I say: This is the perfect beer for the refrigerator switch out. Bring a 12-Pack of Big Flats to the party. Then enjoy whatever your host has in his cooler. But please, don't pull this stunt on me. I hate finding a fridge full of leftover Schlitz after a card game.

You're going to put WHAT in that beer?

So... there are people out there who consider beer to be a mixer for more compelling cocktails. Personally, the only beer-mixing I like doing is dropping a shot in for an Irish Car Bomb or Flaming Dr. Pepper. And those are on occasions few and far between. But, when I look at this well-designed recipe card, I get the feeling that maybe... just maybe... a beer cocktail can be a beautiful thing (as long as I'm not the one drinking it).

My hat is off to artist Fabio Rex who designed this series of infographics. Bringing an interesting style and perspective to the typical recipe card is more refreshing than most of the drinks depicted... for my taste. So, who wants to go have a Bananaweizen!?

How Beer Saved the World!

The guy in the promo says that "if it wasn't for beer, we wouldn't have the pyramids." Yeah right. I think  the ancient aliens would tend to disagree.

I'm guessing the Discovery Channel has officially run out of content. 

What Beer Do I Feel Like Drinking Today?

This easy-to-follow infographic (from topcultured.com) takes you through just a few simple questions for that moment you go deer-in-the-headlights at the bar. They also have a gallery of 22 Hot Girls with Candy. But that's not why I was there.

Seattle Shocks the Football World... with same size beer scam

Large beer = $8.50
Medium beer = $7.25

They both hold 20 oz.

Hahahahahhahahahhahahhahahahhahahahahahahahhahahahhaha!

As if beer at football games and other sporting events wasn't expensive enough ... here's a very scientific demonstration (done on site in Seattle's Qwest Field) further proving that beer drinkers are a group in-tune with their consumption, always looking for the best buzz.



Congratulations to all of you medium-beer drinkers. You really know how to get more brew for the buck.

Beer Samurai vs. Storm Trooper Samurai

It's hard to tell which of these samurai costumes is more impressive. For me, they both rate off the charts for badassness. And I wouldn't mind wearing either suit of armor to my next fight-to-the-death just because my opponent would likely flee in fear or become incapacitated by laughter.

I'd say it's pretty easy to figure out which would make for a better drinking buddy, but which one makes for a better character? The Beer Samurai took a whole team of beer drinkers to complete (or at least to make the materials ready), most likely slowing the costume making time in the process and increasing the fun factor. And when all was said and done, I have to imagine that team had a wicked hangover from all that Mil Best. I would think this would make them very angry and ready for battle. However, I don't think a drunk Samurai would be very good with a sword, which is why he could easily be the centerpiece for at least one movie. This movie would ultimately be a tragedy, because most likely, our hero would die in the end... possibly by a self-inflicted wound or a car crash. 

The Storm Trooper Samurai is complete from head-to-toe. If you could cross the passion and understanding of The Last Samurai with the obedience and born-for-battle nature of the Storm Trooper, you'd have yourself the basis for one hell of a mass-up movie. I'm hoping George Lucas will begin writing this shortly. So, until I see a comic where a team of Storm Trooper Samurai set forth across the galaxy to avenge the death of their father, Jango Fett, I'm going to have to side with Beer Samurai as being a more entertaining central character.

But when that comic does come out, I will have to edit this entry... and request intellectual property royalties.

If Beer Samurai was facing off against Storm Trooper Samurai in a battle to the death, I hate to say it, but I don't think Beer Samurai would last very long. Aside from being drunk or hungover, Beer Samurai's armor is made of cardboard. And we all know, cardboard is no match for the protective properties of Imperial Blaster Armor. In this scenario, Storm Trooper Samurai is hands down the winner.

I will begin writing this short comic strip immediately. When I'm finished, I'll need an illustrator. Then I'll need a publisher and a toy manufacturer. It's time for the Official Beer Glove crew to branch. Anyone interested? 

Xmas The Way It Oughta Be... Getting Blitzened

Now this is the Santa I want to party with. (Ripped off the internet from Kristian Haukland.)

You May've Missed Hanukkah, But Don't Miss Out on Jewbelation 14

So, even though Hanukkah is over and I'm not Jewish, it doesn't mean that I'm not trying to get my hands on the latest seasonal brew from Shmaltz Brewing. I've been all around the different tap houses in St. Louis in search of Jewbelation 14. It's the lastest from the craft brewers who've come up with He'Brew, and Jewbelation contains 14 malts, 14 hops and 14 extra-special taste additions. The only problem is that I can't seem to locate any...

The style is described as a barleywine, which is a very strong ale. They refer to it as barleywine because it's as strong as a wine, but it's made from grains (so, there's your beer lesson for the afternoon). In any case, it means this "chosen beer" really packs a punch, especially since it comes in 22-oz. bottles. 

Here's the kicker: Jewbelation 14 actually boasts an amazing 14% abv. The concept is pretty sweet. Each year, for the past 14 years the brewery has been in existence, their seasonal offering has increased in alcohol content. Last year, their Jewbelation had 13% abv. This year, they've reach 14, which is considered a numerical synchronicity by the maker for reasons well beyond what I'm willing to go into detail about. But if you want to read more about it, check it out here. 

The boys over at Beer Advocate rate it very high as well. So, please, someone ... if you find it, let me know. I've hit the bars, and no one is stocking it. Tonight, I'm hitting the specialty liquor stores. Maybe I'll find Jewbelation at the 14th place I visit? Wouldn't that just be ironic? 

Who Says Posting When You're Drunk is Bad?

People make fools of themselves all the time. It's part of the shtick of being a fun-loving drunk. Now, by the power of social media, people's drunken words of wisdom and blurred truths can be forever chiseled in cyberspace. And for this, I am thankful.

So, the thought of pre-censoring yourself from posting any inebriated slurs goes way too far beyond the acceptable self-censoring that may happen when something makes its way from your brain to your mouth. For this, I am not thankful.

But you've got to love (what I'm guessing is) the new viral campaign to get people to check out Webroot. Their anti-virus software protects you and your computer. Now, this Social Media Sobriety Test protects you from yourself in the social media arena. Bravo, Webroot! Bravo!




I just hope you don't take the keyboard out of too many beer drinkers' hands. Shit drunk people say is funny. So, please people ... for the love of all things good ... grab yourself a case of beer, power 'em down, take a leak, and get online as fast as you can.

Cheers!

Let's Get Hoppy Together!

I've never heard of anything like this before... two brewers, getting together to create one super beer. It's a pretty interesting concept. Mikkeller, whose story is pretty amazing, is teaming up with BrewDog, who I've already become a fan of for brewing the world's most alcohol-rich beer, for a collaborative effort that blows the hop tops off the brew scale.

The result is I Hardcore You, a 9.5% Imperial India Pale Ale.

Apparently this new brew is a recipe combo of Mikkeller's I Beat You and BrewDog's Hardcore IPA. Makes you wonder how they came up with the name for this hops love child?

In any case, you'll probably never see it or taste it or get to enjoy it. But if you do, let me know how it was.

Cheers!